Platform Overview

Using Technology to Deliver Holistic Solutions

Integrity is leading the technology charge in insurance and financial services. We make the process of securing life, health and wealth protection faster and easier for agencies and clients. And we do it by leveraging big data, AI-assisted analysis, machine learning, data science as a service, predictive modeling and analytics, and natural language processing (NLP). With the largest distribution network in the U.S. — and growing — we gain insights from millions of consumers that help us transform the industries we serve.

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Leveraging Data to Make Insurance Better for Everyone

At Integrity, data is the foundation of how we protect life, health and wealth. We collect and analyze multiple streams of data, all protected by end-to-end data security. We then use the resulting best-in-class reports to drive better decisions.

From our network of partners, agents and advisors, and millions of consumers, we are able to access and learn from many types of data — including agent, consumer, quoting and enrollment, marketing, and product. The insights we gain are powerful, and touch everything from enrollment behavior patterns to effective messaging channels.

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Connecting People to Services With an Omnichannel Approach

Our powerful platform connects consumers to carriers and custodians, helping them get life, health and wealth protection that fits their unique needs. This omnichannel approach resolves industry challenges, with connected core components.

Applying Cutting-Edge Technology

Our robust, full-stack platform enables Integrity to create, launch, manage and distribute products for insurance and financial services far more effectively:

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Nimble, cloud-based infrastructure offers a scalable platform

Data stack

Customizable data feeds and secure API’s allow for integration

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Proprietary CRM enables agents to compliantly track client information while making appropriate product recommendations

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Improving the Consumer Experience

We bring together multiple engagement touchpoints to create a seamless experience that helps agents and advisors connect with their customers more meaningfully.

Distribution

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With the nation’s largest network of captive and independent agents and a best-in-class telesales offering, we can provide product expertise and personalized support to customers — when and where they want it. Our broad product portfolio gives them more choices, so they can easily select the ones that best meet their needs.

Retention

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Industry-leading business process outsourcing (BPO), risk-focused predictive and retrospective analytics, and natural language processing enable us to unlock deep consumer insights that increase the quality of our membership.

Service

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Integrity’s third-party administration employs machine learning to help our carriers improve the precision of means, claims, underwriting automation, pricing and acquisition — from global risk adjustments to case-level predictive modeling.

Marketing

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Integrity’s full-service marketing division is focused on the consumer experience within healthcare and finance. Our experienced team understands consumer needs and uses lead generation, marketing automation and lead nurture tactics to connect them to the right products and services.

Partnership and Service

At Integrity, we’re committed to delivering the highest quality products and services in the industry. Our family of employees is dedicated to establishing strong, lasting partnerships with all our carriers, custodians, brokers, agents and advisors, technology and data partners, third-party vendors and customers.